Scare Up New Relationships This Month

If your territory includes Clay County, North Carolina, mark your calendar for this month's Punkin Chunkin Festival. If you aren't, don't worry. There are plenty of ways to add Halloween elements to your marketing and networking efforts.

Offer Plenty of Treats. These can be customized with your name, logo and message on the packaging. Next, pass out your personalized miniatures, full-size candy or bags of assorted sweets to office and Open House visitors. Keep a few handy for impromptu treating (as long as you can resist treating yourself too often).

Haunt Other Businesses. When you team up with two or three local businesses, you'll all draw more interest and traffic. Create a Halloween-themed event or promotion, such as a Spooky Night Out or Zombie Walk. Or create a RESPA-compliant giveaway where customers can enter to win a prize package of gifts from you and the other businesses.

Get Spooky with Your Social Media. These are often described as "add-ons". Check out what's available — you can add a few classic, animated elements or go all-out with a Halloween-themed landing page.

Source: smallbiztrends.com


* Specific loan program availability and requirements may vary. Please get in touch with your mortgage advisor for more information.