Four Tips For Creating Virtual Tours That Stand Out

Virtual tours are a great way to draw in potential buyers. There are several ways to host them, from guided 3D tours to a pre-recorded video walkthrough. Some agents even live-stream property showings, answering buyers' questions via Facebook, Zoom or another streaming platform:

    • Show the whole room: Give viewers a 360-degree shot of each room, so they have a good idea of the space and flow.
    • Highlight important details: Focus on valuable features of the home, such as high-quality materials, room dimensions, ceiling height, and other selling points.
    • Choose your shots carefully: You don't have to show everything on a virtual tour. Skip disorganized areas or features that may be a turn-off for buyers. 
    • Provide your contact info: End each video with a call to action to schedule an in-person tour or get more information about the home, followed by your contact details.

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* Specific loan program availability and requirements may vary. Please get in touch with your mortgage advisor for more information.